Sell Live on Whatnot with My Small-Seller Strategy 💕
A 5-night workshop for small sellers who want to sell live but don't know where to start. Perfect for makers, crafters and small shops: finished pieces, craft bundles, supplies or resale finds. I'll share my exact strategy, so you go from "I've been thinking about it" to "I'm ready to go live."
Save My Seat for $97
Sound familiar?
You've got products people love (things you make, bundles you put together, supplies, or finds you resell). But…
- You've heard small sellers are selling out live on Whatnot, and you're wondering if it could work for what you sell
- You don't know what to list first, how to price it, or what to even say on camera
- You're worried you'll go live and nobody will show up (or they'll pop in and leave)
- You've watched how-to videos on the app, but nobody tells you the strategy
If that's you, this workshop is for you.
Built for Every Kind of Small Seller
My examples come from crafts because that's what I sell, but the strategy applies to any small shop:
Finished pieces
Home decor, signs, gifts and seasonal items you make
Craft bundles & kits
Curated sets like transfers + a blank + paper, or a bead bundle
Blanks & supplies
Wood cutouts, papers, beads and the things crafters create with
Small shops & resellers
Boutique goods, curated finds and resale
5 Nights. One Private Group. My Whole Whatnot Strategy.
This isn't a click-here, tap-there app tutorial. Whatnot already shows you those buttons. This is the part nobody teaches: how I plan, run and grow live shows as a small seller.
We'll meet live for 5 nights inside a private Facebook group. Show up ready to take notes, ask your questions in the comments, and walk away with a plan for your next show, whether it's your first or your fiftieth.
Start Smart
How to watch other shows like a seller (starting with the first 5 minutes), why you should start before you feel ready, and what small sellers win at that big sellers can't
Prep It
Picking your show type, auction vs Buy Now, pricing with Whatnot's fees in mind, listing ahead for pre-bids, and our sticker system for staying organized
Set It Up
A setup that's good enough to go live (no fancy studio needed), how we run a show from two screens, and how to practice before your first show
Plan It + Live Shop Review 🎉
Scheduling and promoting your show (no paid promos needed), bringing your people to Whatnot, show titles, and our step-by-step shipping system
Rock It
How we open a show, giveaways with a purpose, filling dead air, raids, and what to say so people keep coming back
Every night comes with a handout and a little homework, so you finish the week with a plan you can put to work right away.
How it works
All in a private Facebook group
No Zoom links, no new apps to learn.
Can't make it live?
Every night is recorded, so you can catch up on the replay.
60 days to rewatch
Replays stay in the group for 60 days after Night 5, so you can rewatch while you put it to work.
Ask me anything
Drop your questions in the comments each night.
Show Up Ready (and Get a Chance at a Live Shop Review!)
Before Night 1, get your shop ready. Pick the path that fits you:
- Apply to sell on Whatnot (approval can take a few days, so do this first!)
- Set up your shop: profile photo, shop name and bio
- Add at least 5 listings
- Join our private Facebook group
- Freshen up your profile photo, shop name and bio
- Make sure you have at least 5 listings live
- Schedule your next show (or pick a date)
- Join our private Facebook group
🛠️ Need help with the how-to buttons? Whatnot's free Seller Academy and Help Center walk you through setup, listings and shipping. I'll focus on the strategy.
By posting "done," you're OK with me reviewing your shop live in the group.
Hi, I'm Amy! 👋
I'm a full-time maker and the owner of A2Z Designs. I left my traditional job to run my craft business, and selling live is a big part of how we do it.
My husband, Zack, is my partner in all of this. You'll see him right beside me on our Whatnot shows and Facebook lives.
Full honesty: I didn't start from zero. I already had a following on Facebook, and I brought those people over to Whatnot. That's a big reason our very first show sold every finished piece we had. Then we found our groove with craft bundles: silk screen transfers, blank wood cutouts and other craft supplies. We've hit #1 on Whatnot several times since.
Watching other sellers go from nervous to confident on camera?
That brings me so much joy! 💕
This workshop is everything Zack and I have learned from going live week after week, so you can skip the guesswork.
Founding Round: $97
This is the very first round of the workshop, and the only time it'll be $97. Next round, it goes to $147.
- 5 live nights with me
- A handout every night
- Replays of every night, yours to rewatch for 60 days
- A chance at a live shop review on Night 4
Questions? I've got you 💕
I don't sell crafts. Is this for me?
Yes! The strategy applies to any small seller: planning a show, pricing, promoting, shipping and keeping viewers watching. My examples come from crafts because that's what I sell.
I don't make finished pieces. Is this still for me?
Yes! Craft bundles and kits, blanks and supplies are a big part of live selling. Most of our own shows are bundles, and everything we cover applies to whatever you sell.
I've already done shows. Is this for me?
Yes! If your shows feel slow, viewers pop in and leave, or you're not sure what to change, we'll look at what to try next. You'll walk away with a plan for your next show.
Do I need to already be selling on Whatnot?
Nope! The pre-work walks you through applying and setting up your shop before Night 1.
Do I need Zoom?
No. Everything happens in a private Facebook group.
What if I miss a night?
Watch the replay in the group whenever it works for you. Replays stay up for 60 days after Night 5.
Will you show me how to use the Whatnot app?
This workshop is strategy, not app tutorials. Whatnot's free Seller Academy and Help Center cover the buttons. I'll teach you what to do with them.
Do I need to pay for promos to get viewers?
No. Night 4 shows you how to bring your own people to your show.
I don't have a following yet. Can I still do this?
Yes, but plan to start small. I had a Facebook following before I ever went live on Whatnot, and that made a big difference. Building an audience takes time and consistency. Night 4 covers how to bring the people you already know to your shows and grow from there.
Can you guarantee I'll make sales?
No, and I'd be wary of anyone who does. I'll teach you the strategy we use every week. Your results depend on your products, your effort and showing up consistently.
How long do I have access?
You'll have the private group and every replay for 60 days after Night 5. Plenty of time to rewatch and put it to work.
Your next live show starts here.
5 nights. One private group. Everything Zack and I have learned from going live week after week.
Save My Seat for $97Results vary. Your results depend on your products, your effort and your consistency, and no specific sales or income are guaranteed. The Prep It. Plan It. Rock It! Workshop is not affiliated with or endorsed by Whatnot.